In 2007, one of Australia’s leading mobile paint and bumper repairers opened the door to a new way in accident repairs using S.M.A.R.T. repairs and the Honey I Scratched the Car retail concept was born.

Since then, Honey I Scratched the Car has built a solid reputation for providing high quality paint and panel repairs to minor car paintwork scratches, dent removal, bumper bar scuffs and alloy wheel scrapes eliminating the inconvenience and expense of using a traditional panel beater.

We are an ethics based company who will never put money ahead of people and we are committed to delivering our customers with the best possible repair experience in the world
David Bruckshaw, Director

Professional accident repairs are carried out using the latest S.M.A.R.T repair technology to achieve a factory finish and maintain the value of your vehicle.

Honey I Scratched the Car is eco-smart using environmentally friendly products and adhering to the strictest of EPA Guidelines.

We are nationally recognised as an authorised PPG Repairer and we regularly carry out work for premier brands such as Mercedes, Audi, BMW and Lexus as well as warranty work for all brands.

It all started with a great idea

In 2005, founding director David Bruckshaw wanted to improve the options available to customers who only needed small car scratch repairs on their vehicle. He was not hindered by insurance companies and wanted to give his customers the kind of service and quality repairs that their car deserved.

With skyrocketing insurance premiums, he wanted to offer a service that would cost less than an insurance excess, save your driver rating and avoid the red tape involved in making a claim. His idea included finding a way to make invisible car scratch repairs without losing the car to a panel beater for days on end.

The idea went even further, he wanted to create more than just a place to get the paint and panels of your car repaired; he wanted to provide a comfortable and inviting place that appealed to the retail market so people could enjoy the experience.

After patenting a paint repair process in 2002, he developed the revolutionary S.M.A.R.T. (Small to Medium Area Repair Technique) technology concept and the first Honey I Scratched the Car retail store opened its doors. It was to become the start of one of Australia’s most innovative franchises.

Honey I Scratched the Car is a completely retail focussed concept offering full repair services and same day accident repairs with the motto ‘it’s fixed or it’s free’.

The brand strives to maintain its essence of being a family-grown business and believes in being large enough to be the best, but small enough to care.